Educating, inspiring, and shifting mindsets for a technology startup
Is your product or service new or unique, so much so that people don't yet realize they need it? In such a case, the job of web content is not to differentiate; instead, it is to educate, inspire, shift thinking, and create awareness.
When this then-up-and-coming provider wanted to promote a new technology that enabled information searchers to perform a single search yet receive search results from across many different information repositories, I knew that "inspiration" and "thought shifting" were exactly the approaches we needed.
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Get YES-driving content for your site
You know what lights me up? When people like you -- small business owners and marketing pros -- draw on my gifts of empathy, attention to detail, and communication to develop fabulous websites and content -- websites and content that lead more people to YES. I'd love to do the same for you. Click the button below to tell me about your project and request a quote.
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