online selling Archives - The Write Idea

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Welcome to the Wild, Wild West of the Internet

By Renae Gregoire

In this post… I share a true story that illustrates how we can save our customers and clients from the Wild, Wild West of the Internet by being authentic and real—by being Truth Tellers. Whether you’ve just arrived on the Internet scene or you’ve been around, as I have, for 20+ years, you may someday find […]

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STOP SELLING: The secret to copy that sells

By Renae Gregoire

In this post… Discover how to sell without selling, something you probably do all the time but don’t even know it.  In this post, I share my experience speaking with someone who sold me on her magnificence, and then told me that she didn’t like to … and wasn’t good at … selling.   You might […]

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Marketers, is there a smell in your sell?

By Renae Gregoire

What happens when you try to sell ice to Eskimos?Before I became a product creator and writing coach, I used to troll all the job boards looking for writing and editing work.  Believe me, applying for “gigs” is about appealing as I imagine that getting back into the dating scene would be after being married for […]

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