Giving prospects more information and more proof after a meeting
After developing and creating content for an engineering consultant's trifold brochure, I developed content for what he called a datasheet: Something he could leave behind after in-person meetings.
The goal of the datasheet? To educate readers about the processes for different project types, thus removing much of the mystery around what a "consultant" of his sort actually does.
View the leave-behind sample
Click the image that follows to view a pdf of the datasheet.
As with the trifold, I also iterated with the designer until both my client and I were satisfied with the final pieces.
Educate and win the hearts of your audience with a leave behind
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