Leave behind datasheet for consulting firm | Marketing content writer | ineedcopy.com

Leave behind datasheet for consulting firm

Giving prospects more information and more proof after a meeting

After developing and creating content for an engineering consultant's trifold brochure, I developed content for what he called a datasheet: Something he could leave behind after in-person meetings.

The goal of the datasheet? To educate readers about the processes for different project types, thus removing much of the mystery around what a "consultant" of his sort actually does.​

View the leave-behind sample

Click the image that follows to view a pdf of the datasheet.

As with the trifold, I also iterated with the designer until both my client and I were satisfied with the final pieces.

Educate and win the hearts of your audience with a leave behind

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About the Author

Renae Gregoire works with passionate people who need help capturing their brilliance and conveying it clearly, concisely, and effectively. She pulls out the bits of knowledge and wisdom that live inside you, organizes those bits into coherent, reader-focused messages, and then builds on those messages to create anything from a piece to a suite of marketing content designed to lead people to say YES to your offers.

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