Leave behind datasheet for consulting firm | Marketing content writer | ineedcopy.com

Leave behind datasheet for consulting firm

Giving prospects more information and more proof after a meeting

After developing and creating content for an engineering consultant's trifold brochure, I developed content for what he called a datasheet: Something he could leave behind after in-person meetings.

The goal of the datasheet? To educate readers about the processes for different project types, thus removing much of the mystery around what a "consultant" of his sort actually does.​

View the leave-behind sample

Click the image that follows to view a pdf of the datasheet.

As with the trifold, I also iterated with the designer until both my client and I were satisfied with the final pieces.

Educate and win the hearts of your audience with a leave behind

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About the Author

Renae Gregoire is a content mentor and clarity expert changing the world one outstanding leader at a time. The coaches, consultants, and experts she works with have big visions for creating transformational change--if only they could create that content! Her work typically involves a blend of strategy and wordsmithing, with a heavy focus on the reader's perspective. Renae is also the creator of the Blog Post Inspiration Deck, the Blog Your Brilliance online program, and the Content Coaching Club.

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