I just read a great article on headlines from Hubspot: "How to write catchy headlines and blog titles your readers can't resist."
Now, I don't know about you, but I happen to love finding online articles loaded with useful information like this one. I love it even more when authors cut the fat and/or get right to the meat. Such is not the case with the Hubspot article.
As I read through it, I found myself wanting to capture certain bits of information, stuff I could use in my business and for my work with clients.
But where to capture it all? Should I use a Word doc? A Google doc? A sticky note? A journal? (I'm a journal addict, so that option sounded realllll good for a moment.)
But then, I decided to capture the good stuff here, in this forum, on my blog. Now the information will always be neatly at hand, easy to find. And I'll also be able to share it with clients who need help with headlines.
With that said, I'm pleased to bring you a summary of the important points in the aforementioned Hubspot article. Write on and enjoy!
There you go! Thanks, Hubspot!
P.S. While copying the article's URL to share in this post, I noticed that the title in the URL does not match the title that we, the readers, see on the page.
Page title: How to write catchy headlines and blog titles your readers can't resist.
URL title: A simple formula for writing kick-ass titles-ht
I've written in to Hubspot to ask why, and will update this post when I receive a reply.
Do you sweat the small stuff? Do you want your online presence to inspire trust and confidence? Do you grit your teeth when others don't care enough about YOUR web experience? Are you all about creating an excellent website and excellent content that makes it easy for people to get to know, like, and trust you and buy your stuff?
I think we might be soul mates. And I'd love for you to join my tribe.
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Renae Gregoire works with passionate people who need help capturing their brilliance and conveying it clearly, concisely, and effectively. She pulls out the bits of knowledge and wisdom that live inside you, organizes those bits into coherent, reader-focused messages, and then builds on those messages to create anything from a piece to a suite of marketing content designed to lead people to say YES to your offers.