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What’s your talk trigger?

By Renae - Testing

This is post #1 of my book-to-blog experiment; read the previous post, about the inspiration for the project, here.What’s your talk trigger?Is there one thing about you or your business that makes customers talk about you? If so, that might be your “talk trigger,” a term coined by Jay Baer and Daniel Lemin in their […]

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A Book-to-Blog Experiment

By Renae - Testing

Trying to increase two habits I long for: reading and bloggingHey there. I’m Renae, an online business owner since 2002. Running and growing that business, along with raising a family from toddlers to college students, has taken up much of my time — including my reading and blogging time.And even though my reading and blogging time decreased, […]

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My three words for 2019

By Renae - Testing

Do you have a North Star for your business?By North Star, I mean a shining light that guides you along the journey. A light that acts as a reference point and keeps you from getting lost when you stray from the path of your intentions. These days, we don’t follow an actual star. We follow a […]

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Your soul’s purpose will find you.

By Renae - Testing

Right now, your Soul’s Purpose is searching for you.I recently read an article by Ponny SH Lam called, “Do You Choose your Soul Purpose, Or Does It Choose You?” In it, Ponny talks about how, when she was a university Career Advisor, the Universe sparked her soul by way of a chance encounter at a fast-food […]

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Sometimes success takes … glacial persistence

By Renae - Testing

Forget the “ain’t nobody got time for that” memeI had a Zoom meeting with my mastermind recently.  (By the way, I highly recommend masterminding … SO GOOD!) We were talking about the progress we’ve been making in our online businesses.  That’s when one of the members mentioned something she’d heard from some online guru, something about how sometimes […]

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How are you? I’m looking for opportunities.

By Renae - Testing

A small change with big consequencesWhat do you say when people ask you how you are? “Hey there! How are ya?!?” If you’re anything like me, you say things like:I’m fine, thanksI’m exhaustedI’m super busyI’m tiredOne day, when I was Zooming with my accountability buddy during our weekly call, I responded to his, “How are you?” with, […]

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Yes

By Renae - Testing

Join my tribe?Do you sweat the small stuff? Do you want your online presence to inspire trust and confidence? Do you grit your teeth when others don’t care enough about YOUR web experience? Are you all about creating an excellent website and excellent content that makes it easy for people to get to know, like, […]

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My three words for 2018

By Renae - Testing

My three guiding words for 2018What word or words will guide you in 2018?I follow and am in a group coaching program held by Christine Kane, who has a FABULOUS and in-depth Word-of-the-Year Discovery Tool.  Last year, I used that tool to find my word for 2017, which was CHOOSE.I’m not sure what happened to the word […]

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The sales power of communicating your WHY

By Renae - Testing

When I started my business back in 2002, I was on a mission. I wanted to help small business owners, solopreneurs, and marketers lead more people to YES with clear content and strong positioning that would differentiate them online and offline.  As time went on, my motives became less altruistic. Growing more and more tired of crappy […]

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