My client, the owner of a septic services company and the developer of an aerobic septic system, wanted to create a brochure to entice concrete precasters to manufacture and sell his system's tanks.
It was easy to differentiate his tanks from the tanks of his competitors, as he offers a lease program and uses moveable molds that allow precasters to create eight different tank sizes from just two molds. Selling other septic systems means that precasters have to buy one mold for each tank size, a setup that leads to a large mold inventory, especially if you're a precaster selling more than one system.
Our goal with the piece was to educate, differentiate, and drive action.
Click the image below to view the brochure.
You know what lights me up? When people like you -- small business owners and marketing pros -- draw on my gifts of empathy, attention to detail, and communication to develop fabulous brochure content -- content that leads more people to YES. I'd love to do the same for you. Click the button below to tell me about your project and request a quote.
Renae Gregoire is a content mentor and clarity expert changing the world one outstanding leader at a time. The coaches, consultants, and experts she works with have big visions for creating transformational change--if only they could create that content! Her work typically involves a blend of strategy and wordsmithing, with a heavy focus on the reader's perspective. Renae is also the creator of the Blog Post Inspiration Deck, the Blog Your Brilliance online program, and the Content Coaching Club.