June 2020 | The Write Idea

Monthly Archives: June 2020

Journaling for business: a path to real growth

By Renae Gregoire

Photo by Jeremy Thomas on UnsplashBefore we get into the journaling…Do you know why the work of an entrepreneur is so hard?I think it’s because we’re building something from scratch.We’re creating something that, at one time, existed nowhere but in our hearts and minds.This may sound blasphemous—it did to my heart when the thought first arose—but being […]

Continue reading

Today’s Plague versus the Bubonic Plague

By Renae Gregoire

Hey there, reader!  Renae Gregoire here.  I’ve long been fascinated by the Middle Ages, when the Black Death, or bubonic plague, killed 20 million people in Europe.  The last major outbreak of plague happened in London in the mid 1600’s, and the article that follows, reprinted with permission, shows how that outbreak is similar to the COVID outbreak […]

Continue reading

Content Creation: The Clarity Slap

By Renae Gregoire

The first time you work with a marketing writer and editor (like me), you may be in for a rude awakening — like a slap in the face. Not that I want to be rude. In fact, I try to deliver bad news to my clients as gently a possible. Bad news about your content might sound something […]

Continue reading

Content Creation: A Closer Look at Clarity

By Renae Gregoire

Clarity is so freaking important to your business. Your website has to be clear. Your course material has to be clear. Your lead magnets have to be clear. Your landing pages have to be clear. Your offers have to be clear. Because Clarity is so dang crucial to the success of your marketing materials, I’d like to push you to look […]

Continue reading

Content Creation: Bubbles of Truth and Clarity

By Renae Gregoire

I love the work I do. Here I am, creating content, writing and thinking about Clarity, in an effort to help YOU gain Clarity so you, in turn, can create content that delivers clear messages and Clarity to your audience. This is important work! The following quote from Kayla Severson explains it well, both what I’m doing and […]

Continue reading

3 shots of creativity, please and thank you

By Renae Gregoire

Do you consider yourself “creative?” Confession. I never used to consider myself “creative.” People would ask me what I did for a living, and I’d tell them I’m a marketing writer, copywriter, editor. They’d say, “Oh wow! You must be really creative.” I’d fight it! “No,” I’d say. “I’m not really creative. I write educational […]

Continue reading
WordPress Image Lightbox Plugin