Enterprise technology success story

Selling the value of tech by telling a story

To write this enterprise technology success story, based on a an interview with the associate publisher and director of Highwire Press, a division of Stanford University libraries, I followed a procedure that works well for most stories:

  • Developed a list of interview questions and vetted them with my client
  • Submitted the question list to the interviewee in advance so that he could prepare
  • Conducted the interview
  • Drafted the story and submitted quotes (for my client's reuse) to the interviewee for approval

Read the enterprise technology success story

Click the image below to read the success story.

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About the Author

Renae Gregoire is a marketing writer, editor, critical thinker, obsessive questioner, and excellent-results deliverer. Although writing is her talent, empathy is her Super Power; she combines both into a potent formula for creating content experiences that lead more people to YES!