Category Archives for "Direct mail and email samples"

Jan 13

Adwords campaign for training products

By Renae Gregoire | All , Direct mail and email samples , Online advertising , Online marketing

​An Adwords campaign to sell online and DVD trainingThis client, a producer and distributor of online training programs for individuals and corporations, wanted to run an Adwords campaign to push people searching for various keywords to specific landing pages.To create the campaign, I first studied Adwords to understand how to deliver the best results. Then, […]

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Dec 23

Sample direct mail letter for a consultant

By Renae Gregoire | All , Direct mail and email samples

Filling the marketing funnel for future drip campaignsThis sample direct mail letter for a consultant comes from working with a physician who advised the leaders of pediatric emergency centers.The direct mail letter’s goal: To generate leads and gather the names and contact details of prospects for future drip marketing campaigns.​The most compelling part of this […]

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Dec 06

Lead nurturing email course

By Renae Gregoire | All , Direct mail and email samples

Generating leads for a physician consultantThis consultant serving pediatric emergency departments wanted a way to collect email addresses from people arriving at his site through word-of-mouth referrals, organic search, and other marketing campaigns. To accomplish this task, we decided to offer a free autoresponder eCourse filled with valuable, actionable information.Doing so not only allowed the […]

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