Category Archives for "Brochure content samples"

Dec 23

Inserts for a folder brochure

By Renae Gregoire | All , Brochure content samples

Tailoring brochure content with a pocket-style brochure and insertsConsidering a brochure that goes by the name pocket brochure, folder brochure, or pocket-folder brochure? This brochure style is great if your companies wants to “wow” prospects while also being able to customize the content inside.This client, a corporate relocation firm, came to me for content for […]

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Dec 23

Conference-themed SaaS brochure handout

By Renae Gregoire | All , Brochure content samples

Tying brand brochure messages to conference or trade show themesThis client, a leading provider of customer satisfaction and loyalty software, wanted to create a conference-themed SaaS brochure handout that:Integrated new messaging elementsTied directly into the key ideas raised during conference sessionsPositioned the company’s key products as direct lines for implementing ideas discussed at the conferenceTo […]

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Dec 23

Brochure content for an executive coach

By Renae Gregoire | All , Brochure content samples

Answering “why me, why now” with an email-able, downloadable brochureAfter decades in the business world as an executive himself, this business professional decided to reclaim his life by starting his own Executive Coaching business so he could share his accumulated knowledge with other executives.We worked together to create this two-page, downloadable brochure-type overview, which he […]

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Nov 23

Investment campaign brochure

By Renae Gregoire | All , Brochure content samples

Encouraging gatekeepers and influencers to spread the wordTo encourage North Carolina’s public school employees to invest for retirement, this insurance leader needed the assistance of gatekeepers–in this case, public school leadership. This idea was to ask public school leaders to become Knowledge Ambassadors by ordering and distributing free educational materials, such as brochures, posters, and […]

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Nov 23

Educational brochure series

By Renae Gregoire | All , Brochure content samples

Encouraging state employees to invest for retirementThis insurance leader managing the state of North Carolina’s 401(k) plan wanted to encourage state employees to invest for retirement and use its online retirement portal. To do so, we created a series of brochures designed for beginning, intermediate, and advanced users, with each brochure revealing how to tap […]

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Nov 23

Partnership brochure for a security company

By Renae Gregoire | All , Brochure content samples

Presenting partnership opportunities to entrepreneursThis full-service security company in New York needed a partnership brochure to promote its partnership opportunity to entrepreneurs.I developed the content so the brochure would accomplish several objectives:Explain the unique partnership model and build a case for why the model makes sense and is preferable to the franchise model​Describe the market […]

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