Business Blog Writing Services

Blog development, blog editorial calendars, blog writing, blog editing

Blog addict here, at your service
I've been on the blog scene for quite some time, both as writer and editor -- but most of all, as reader! 

I confess: I'm addicted to blogs!  Not a day goes by when I don't open my blog aggregator several times to catch the latest business and marketing news, as well as to follow the musings and postings on many sites that relate to my hobbies and personal passions. I feel like my knowledge, as well as my relationship circle, has grown-grown-grown tremendously through Weblogs! What did we ever do without them?

Blogging for business = blogging for dollars?
Blogging for business, if you do it right, can be like blogging for dollars. You can earn residual income from click-through ads and customers through the regular sharing of your expertise and know-how. 

It can be done. It IS being done all over the Web. 

But it ain't easy. It takes work. 

If you're going to blog for your business, you must, must, must post regularly. I can't tell you how many blogs I've right-click-deleted because nothing ever happens on them. Sure, they sounded great when I first signed up, but then nothing. Not a word.  And because I'm always finding many tasty new blogs to sample, I have no time to grow attached to those that aren't feeding my appetite.

Posting regularly is not as easy as it sounds.  What ARE you going to say? 

That's where a professional blog writer and editor like me comes in.

Create a blog editorial calendar; do lots of your blog work up-front!
I always recommend to clients who are considering entry into blog-o-sphere that we first create a working editorial calendar.  It's a tool we'll use to lay out, in advance, the first two-three months' worth of blog posts: titles, research required, interviews, resources, etc. Once the calendar is finished, we then actually WRITE the first two-three months' worth of blog posts -- in advance.  After the first blog is posted, we begin writing the twentieth or the thirtieth...depending on how far in advance you decide to go.  

The huge advantage of doing it this way is that no matter how busy you get -- no matter what tragedy may fall -- no matter what happens, your blog will still remain always-on, always-fresh, always-new.  

The disadvantage is cost: top-heavy work means a top-heavy cost -- one I believe to be completely worthwhile.  

Ready to blog? Engage The Write Idea to write your blog posts or to create and manage an editorial calendar for you!  
You're probably wondering: what's all this going to cost? I can't say for certain without knowing your particulars (will you supply topics or will I suggest topics or both; will I need to do research or can I write off-the-cuff?), but I can tell you to estimate $200+ per week for three blog posts, and anywhere from $200+ per month for ongoing calendar maintenance and development. The cost really depends on many factors; e-mail me the details of your situation and I'll give you a solid quote.  

BLOGGING ARTICLES AND RESOURCES

BusinessWeek talks about how the big boys are using blogging successfully

A year later, BusinessWeek says that Blogs WILL change your business.

Inc. Online gives you more how-to guidance and input for business blogs.