Adwords campaign for training products

​An Adwords campaign to sell online and DVD training

This client, a producer and distributor of online training programs for individuals and corporations, wanted to run an Adwords campaign to push people searching for various keywords to specific landing pages.

To create the campaign, I first studied Adwords to understand how to deliver the best results. Then, I created six specific campaigns, one for each group of training. Within each campaign, I created three ad groups, each of which revolved around a specific set of keywords. Then, within each ad group, I created three different ads, which Adwords would rotate and test.

View the Adwords campaign 

Click the image below to view the campaign content I delivered to my client.​

Example of an adwords campaign

Sell more of your products or services with Adwords

You know what lights me up? When people like you -- small business owners and marketing pros -- draw on my gifts of empathy, attention to detail, and communication to develop fabulous websites and content -- websites and content that lead more people to YES. I'd love to do the same for you. Click the button below to tell me about your project and request a quote.  


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About the Author

Renae Gregoire is a marketing writer, editor, critical thinker, obsessive questioner, and excellent-results deliverer. Although writing is her talent, empathy is her Super Power; she combines both into a potent formula for creating content experiences that lead more people to YES!